#Tech Startup Press Release

[technologyprfirms]

Choosing the Right Technology PR Company for Growth

In today’s competitive market, having the right Technology PR Company by your side is crucial for the growth and visibility of your tech business. Whether you're a well-established enterprise or a budding tech startup, partnering with a Technology PR Company can significantly boost your reputation, attract media attention, and help in building long-lasting relationships with your target audience. But with so many Tech PR Firms and agencies to choose from, how do you ensure you're selecting the best one for your needs?

What Is a Technology PR Company?

A Technology PR Company specializes in managing the public image of businesses in the technology sector. This includes a wide array of services, from handling media relations to drafting press releases and organizing promotional campaigns. Working with a seasoned Tech PR Firm ensures that your company’s story reaches the right audience, whether it’s investors, customers, or potential partners. By focusing on the unique needs of the tech industry, these agencies offer specialized insights and strategies to help tech companies thrive.

Why Choose a Tech PR Agency?

When you select a Tech PR Agency, you’re choosing a partner that understands the nuances of technology, the media landscape, and how to leverage these insights for your business. A specialized Technology PR Company brings with it an in-depth understanding of trends, issues, and challenges in the tech world. Whether you need to launch a new product, announce an acquisition, or handle a crisis, these experts have the experience to craft a compelling narrative that aligns with your company's goals.

Moreover, the right Tech PR Firm can create a customized PR strategy based on your business’s needs and objectives. A general Tech PR Agency may not have the same level of expertise in tech, whereas a Technology PR Company focuses exclusively on the tech industry, providing tailored solutions for your startup or established business.

Key Benefits of Hiring a Technology PR Company

1. Industry Expertise

A professional Technology PR Company brings industry-specific knowledge that ensures your messaging is accurate and appealing to both the tech-savvy audience and broader markets. Whether you’re seeking coverage in leading technology outlets or general media, a Tech PR Agency knows how to craft content that resonates with diverse audiences.

2. Strategic Media Coverage

Technology PR Firms are adept at building relationships with the right media outlets and journalists. By working with the best PR Firms For Tech Startups, you can ensure that your company’s press releases and product announcements are seen by the right people. Whether it’s a Technology Press Release Distribution or a New Technology Press Release, a PR company will ensure it reaches relevant tech publications and news outlets.

3. Crisis Management

When issues arise, a reputable Tech Public Relations Firm will help manage the narrative and protect your brand. Tech companies are often in the spotlight, and negative publicity can have significant consequences. A Technology PR Company will develop a crisis communication strategy to mitigate damage and protect your business's reputation.

4. Increased Brand Visibility

In today’s tech-driven world, it’s vital to stand out from the competition. A Technology PR Company will help boost your brand’s visibility, build credibility, and attract more potential clients and partners. They use various PR strategies, including media interviews, press releases, and thought leadership opportunities, to help elevate your company’s public profile.

How to Choose the Right Tech PR Firm

Choosing the right Tech PR Firm requires careful consideration. Here are some essential factors to keep in mind:

1. Experience with Tech Startups

If you’re a startup, you need a PR Agency For Tech Startups that understands the unique challenges and opportunities facing young businesses. Look for Technology PR Firms that have worked with startups and have a track record of success in raising visibility and attracting funding.

2. Expertise in Technology Press Release Distribution

An important part of any Technology PR Company’s strategy is crafting and distributing press releases. A Tech PR Agency should have a strong network with journalists and media outlets, ensuring that your company’s announcements are covered in key industry publications. Whether it’s a product launch or a New Technology Press Release, the agency should have a proven system for getting your news out to the right audience.

3. Customization of Services

Each tech company has unique needs. A good PR firm will take the time to understand your company, goals, and challenges. Whether it’s a Tech Startup Press Release or a broader media outreach strategy, ensure that the PR agency tailors their services specifically for your business.

4. Track Record of Success

When selecting a Tech PR Firm, check their past performance. Have they worked with other tech companies successfully? Do they have case studies or testimonials from previous clients? If they’ve worked with well-known brands in the tech industry, it’s a good indication that they can deliver results for your business as well.

5. Strong Media Relationships

A successful Technology PR Company relies on its strong connections with journalists and media outlets. These relationships enable the firm to secure placements in high-profile publications, thus helping to boost your brand’s credibility. Look for an agency that has a proven history of media placements and can provide you with examples of successful PR campaigns for other tech companies.

PR Strategies for Tech Startups

For tech startups, it’s crucial to build momentum and establish credibility early. Working with a New Technology Press Release that specializes in these strategies can help you hit the ground running. Here are some key PR tactics that can boost a startup’s visibility:

Tech Startup Press Release: Regularly issuing press releases is essential for spreading news about product launches, partnerships, and other business milestones.

Thought Leadership: Positioning your executives as thought leaders in the tech space can help establish credibility and attract media attention.

Media Outreach: Building relationships with industry journalists ensures that your press releases and stories get the attention they deserve.

Product Reviews: Securing product reviews from influential tech bloggers and media outlets can help build awareness of your products and services.

Choosing the right Technology PR Company can have a lasting impact on the growth of your business. By partnering with a knowledgeable Tech PR Agency, you can ensure that your company gets the visibility it needs to succeed in a crowded market. Whether you're a new startup or an established tech company, working with the Best PR Firms For Tech Startups will help you navigate the competitive landscape and reach your business objectives more effectively. Make sure to select a firm with the right expertise, media relationships, and tailored approach to take your brand to new heights.

Get in Touch

Website — www.pressreleasepower.com Mobile — +1 855 222-4111 Whatsapp — https://call.whatsapp.com/voice/TpyiT7anImIcb2z1jgzstc Skype — shalabh.mishra Telegram — shalabhmishra Email — enquiry@pressreleasepower.com

[veal-exe]

Me: let me just google the mayoral candidates and do some research!

Incumbent mayor: hi i'm tiny tim :) i turned my "progressive" image into a cop-funded civic festival where we criminalize homelessness and build neon signs instead of housing. I love holding press conferences in front of projects I barely touched and tweeting like I’m running a startup. Think: tech bro in a Patagonia vest, but his job is paving over parks!

Uh oh sisters!: starts strong, sounds normal, wants to fire the police chief and treat addiction like a health issue, and you’re like “okay queen maybe?” but then you scroll down and see the words “conservative democrat” and your spine locks up like a prey animal sensing danger. says she’s rejecting public funding so she can “stay independent,” which in political language means “I’m taking money, just not from you.”

Literally a cop: ex-sheriff. "what if Judge Dredd was real and extremely divorced.” wants to give the cops more power and probably uniforms with little skulls on the shoulders. if this man sees a mentally ill person eating a granola bar on a sidewalk he calls in the national guard.

I was told there would be fire: retired fire chief, wants to “bring back safety and trust,” which means “you’ll see more sirens and fewer people.” looks like he’d call you “sweetheart” before vetoing a tenant protection ordinance. his plan for crime is basically

I can tell you're lost: literally just a guy. former public policy dude who said “it’s time for a call to action” and then entered a mayoral race with the energy of someone who thought this was an open mic. may not be real.

I want to believe: ran for mayor, dropped out of public financing, ghosted a press release, and vanished into the fog. probably still on the ballot. if she wins it'll be by accident and we’ll never see her again. she is the municipal equivalent of your high school friend who started MLMs and never posted again after 2019.

I don't know how this guy feels about Anything: he’s a business owner and his entire campaign is a substack. that's it.

I call this one Mini Biden: former u.s. attorney and Biden appointee, and he’s here to “fix crime.” that’s literally the whole campaign. federal cop energy. “if we build more prisons, maybe people will stop being poor.”

Do you guys remember how cars 2 did eugenics was that fucked up or what: owns a parking company. yes, like, the people who charge you $9 to scream into a broken kiosk on Central St. i do not believe this man has ever walked through any city without saying “huh. you know what this corner needs? paid curb time.”

Piss or get off the Pot: current city councilor, might run, might not. people on reddit say he could win. people on reddit also say nicholas cage would make a great governor. he’s like if the idea of “bold leadership” was just a 90s cop show and a blunt.

[textlinkfalse]

Polaris Computing Ltd., more commonly known as simply Polaris, was founded by Stanford graduate students Claire Tashi and Joel Lovinger in 2002. The company rapidly rose to prominence after the release of their sophmore operating system Andromeda in 2006. Users praised the system for its balancing of desirable traits from competing companies, namely Apple and Microsoft. Blending the heavy lifting of Windows with the visual sensibilities of Apple and a level of customization offered by neither allowed the small tech startup to skyrocket into financial success and industry acclaim.

Andromeda was a major improvement over its debut OS Centauri (released in 2003), marking major shifts towards a focus on smooth and instinctive UX and UI. The desire for a smooth and highly personalized user experience was Claire's contribution, and something that truly set Polaris's products apart. Joel's contribution was in functionality and capability, pushing their OS products to the limits of technical capability.

Eventually the company began creating its own devices to pair with its software, a way to further engage devoted customers and bring in more sales. While their operating systems could be installed on any device, the launch of the Cygnus desktop computer in 2008 was a foray into a new era of the company. Joel carefully oversaw the technical details of its design, the hardware used, and together with Claire personally monitored the progress of software development for the launch of Lyra, the follow up OS to Andromeda that would debut pre-installed on all Cygnus computers. Shortly after that Polaris released their first laptop, the Gemini. It would also use the Lyra OS, and promised to replicate as much of the experience of a desktop as technologically possible. The design ethos of the company persisted, and accessorizing the Gemini became increasingly popular. The company began to sell official cases and protective equipment in a variety of colours, patterns, and materials, along with laptop bags, headphones, mice and other accessories.

What would truly cement Polaris as an untouchable tech giant was an early wave smartphone meant to compete with the Blackberry: the Lynx. Released in 2009, for a while the Lynx was the only smartphone to properly compete for the market owned by RIM and the Blackberry and Apple's iPhone. Multiple versions of the Lynx with slight modifications were released, along with models in all sorts of colours. The parade of phone cases and charms and holders would further contribute to the individualization continued.

As the market shifted heavily in favour of touchscreens, and iPhones became the dominant cellular device on the market, Polaris too shifted with the tides. In 2011, the company released their own version of a touchscreen phone, essentially a miniature tablet with added features that carried a more true-to-desktop version of Polaris's OS: the Acrux.

This pattern of call and response would continue over the next decade as the company began to balloon to titanic proportions. Its value would grow in a way that seemed exponential. With solid leadership and a better-than-average public reputation than most tech companies of the era possessed it seemed there was nowhere but up, up, and up for Polaris and its C-suite executives. Shortly before the 20 year anniversary of Centauri's release, and what was sure to be a monumental milestone for its leaders, Claire would slowly phase out of the company. With her shares sold and redistributed, and Joel able to secure over approximately 52% ownership of the company's shares, he remained on board as the sole CEO of the company and its single largest shareholder.

This shakeup was met with Joel's very own press tour; interviews in magazines, glowing reviews on tech news sites for new Polaris products, and more public appearances and charitable donations. Amid this flurry of good press was the nugget that would explode into a major story in the tech world: Claire was out at Polaris, and the Lovingers had separated. As far as the public knew it was amicable, quiet. Things have carried on, but whispers in the network have revealed cracks in the foundation. With Claire came a small exodus of loyal supporters, particularly those aware of the impending divorce. New hires worked to Joel's advantage, giving the impression of a growing and thriving company. Polaris still pulls in unconscionable amounts of revenue every year, lining Joel's pockets nicely. So far he has been unscatched, the victor, a man on top of the world.

[tycseo]

10+ ways technology is changing Public Relations

For brands seeking impact and longevity, technology is becoming the secret weapon in public relations. With real-time data, targeted outreach, and automation tools, agencies now deliver faster, smarter, and more effective PR campaigns. Let's explore how this shift is happening and what it means for the future.

1. AI-powered media monitoring

Artificial Intelligence tools help PR teams track brand mentions, competitor activity, and industry news in real-time. This allows faster response to potential crises and more relevant outreach to journalists and influencers.

2. Social listening tools

PR isn’t just about talking anymore—it’s about listening. Social listening tech helps brands understand public sentiment, uncover trends, and identify potential advocates or critics.

3. Data-driven storytelling

With analytics and insights readily available, PR professionals now craft stories backed by real data. This increases credibility and allows targeted messaging that actually resonates.

4. Influencer collaboration platforms

Digital PR platforms simplify influencer discovery, outreach, and campaign tracking. This helps brands collaborate authentically and measure impact more precisely.

5. Smart press releases

From embedding multimedia elements to tracking reader engagement, digital press releases are now interactive, measurable, and far more effective than their traditional counterparts.

6. Real-time crisis management

Thanks to instant alerts and social dashboards, PR teams can manage a brand crisis the moment it arises—often before it snowballs.

7. Content automation tools

Scheduling tools and AI-assisted writing software streamline content calendars, freeing PR professionals to focus more on creativity and strategy.

8. SEO-integrated PR

Public relations now works closely with SEO, ensuring that brand messages are not only newsworthy but also searchable and shareable.

9. Virtual events & digital launches

Tech allows brands to host press events, product launches, and panel discussions virtually—expanding reach and cutting costs.

10. Blockchain for transparency

Blockchain is starting to play a role in PR, offering transparency in advertising metrics and media spending.

11. Media database platforms

Smart databases help PR professionals find and pitch the right journalist for every story, improving outreach efficiency.

How agencies are adapting

Leading agencies are now blending traditional expertise with cutting-edge tools to create agile PR strategies. The modern-day campaign isn’t just pitched—it’s programmed, measured, and optimized in real-time.

Moreover, TYC Communication, a premier online PR company in Delhi, has consistently embraced innovation to stay ahead in the PR landscape. From data-led media strategies to influencer collaborations and digital storytelling, their comprehensive PR services help brands stay visible, relevant, and respected. Whether it’s for startups or established businesses, TYC offers tailor-made communication solutions powered by technology and driven by creativity.

[pratanumindpowerdevelopment]

25 innovative ways to earn money without investment as a web content writer

Here are 25 innovative ways to earn money without investment as a web content writer — all designed for minimal to zero upfront costs but leveraging your writing skills, internet access, and creativity:

 1. Start a Niche Blog with Free Platforms

Use Blogger or Medium.

Monetize later via AdSense, affiliate links, or paid guest posts.

 2. Offer Content Writing Services on LinkedIn

Use LinkedIn to offer your services directly to small business owners, coaches, and startups.

Share writing samples as posts.

 3. Write on Medium Partner Program

Earn money based on read time and engagement.

Focus on trending topics like AI, productivity, or self-help.

 4. Create and Sell Email Templates

Design copy for eCommerce, marketing, or re-engagement campaigns.

Sell them on Gumroad or directly to startups.

 5. Offer WhatsApp Marketing Content

Provide short sales messages, product descriptions, and stories for WhatsApp campaigns.

Great for local businesses.

 6. Approach NGOs and Small Businesses

Offer to write their web content, brochures, or social posts for free.

Ask for testimonials and referrals.

 7. Guest Post for Payment

Many websites pay for high-quality guest posts (e.g., Listverse, A List Apart).

Focus on niche topics like tech, travel, wellness, or finance.

 8. Write and Sell Micro-eBooks

Use Google Docs to create eBooks (5–10 pages) on topics like freelancing, budgeting, etc.

Sell via Payhip or Gumroad.

 9. Start a Newsletter on Substack

Offer free tips on writing, freelancing, or digital marketing.

Monetize later with paid subscriptions.

 10. Edit and Reformat Resumes or LinkedIn Profiles

Offer services to job seekers, especially freshers or mid-career professionals.

 11. Offer Product Description Writing for Online Sellers

Reach out to sellers on Meesho, Amazon, Flipkart, or Etsy.

Offer 5 free samples, then convert them into paying clients.

 12. Write SOPs and Admission Essays

Cater to students applying to foreign universities.

Join education-related Facebook groups to find leads.

 13. Use Canva to Create Content + Visual Packs

Bundle social media captions with images (like 30 captions + 30 designs).

Sell as digital products.

 14. Create Content Writing Courses (Text-Based)

Use Google Docs or Google Sites.

Sell via Telegram, WhatsApp, or Facebook groups.

 15. Become a Quora Partner

Start answering questions strategically.

Some users still receive bonuses for high-performing answers (depends on the invite program).

 16. Review Apps or Websites

Send cold emails to app developers offering reviews or user guides.

Ask for a small fee in exchange.

 17. Use Affiliate Links in Blog Posts

Join programs like Amazon Associates, Hostinger, Canva, or Grammarly.

Write SEO-optimized content and embed links.

 18. Offer Language Translation + Content

Combine writing with translation if you know regional languages.

Create bilingual website content.

 19. Write Sample Lessons for EdTech Platforms

Contact online tuition or learning platforms.

Offer demo lessons, notes, or practice tests in English.

 20. Partner with Local Shops for Google Reviews

Write polished business descriptions or Google Map listings.

Charge ₹200–₹500 per listing.

 21. Join Facebook or Telegram Freelance Groups

Post your skills daily, share samples, and network directly.

 22. Offer Tagline and Slogan Writing Services

Brands always need punchy copy for ads or banners.

Create a portfolio on Behance or Google Drive.

 23. Write Scripts for YouTubers and Reels Creators

Many small creators need writing help for intros, narration, or subtitles.

 24. Write Press Releases

Offer low-cost PR services to startups and artists.

Submit to free PR sites or offer syndication.

 25. Conduct Writing Challenges or Classes

Run 5-day writing challenges on WhatsApp or Instagram.

Offer a certificate + upsell a full writing course later.

[impact-newswire]

GITEX ASIA x Ai Everything Singapore Unites Global Tech Investment Elite with Southeast Asia VC Funding Set to Surpass US$13 Billion in 2025

Asia’s largest inaugural tech, startup, and digital investment event debuts from 23-25 April 2025, at Marina Bay Sands, Singapore Over 350 global startups and 250 investors from 60-plus countries will examine cross-sector breakthroughs, enabling access to capital & new markets and forging new partnerships Press Release – Singapore – 21 April, 2025: Southeast Asia’s (SEA) entrepreneurial…

[tresources7]

PR Agency New York & PR Firms NYC: Find the Perfect Partner for Your Brand

Did you know a strategic PR campaign can boost your brand’s visibility by over 50% in the competitive NYC market? In a city as fast-paced and media-saturated as New York, public relations is more than just a luxury—it’s essential. Choosing the right PR agency in New York can be the difference between getting noticed or getting lost in the noise. With countless PR firms in NYC, how do you find the perfect fit for your brand? This guide walks you through everything you need to know.

Why New York City PR Agencies Are Unique

New York isn’t just another city—it’s the media capital of the world. That makes PR firms in NYC different from those anywhere else. They must be dynamic, deeply connected, and ready to pivot at a moment’s notice.

The NYC Media Landscape

From major television networks to top-tier online publications, NYC houses some of the world’s most influential media. A great PR agency in New York doesn’t just send out press releases—they know who to send them to, and how to get them read. Strong relationships with editors, reporters, and influencers are crucial.

A Hub for Diverse Industries

From fashion and finance to tech and healthcare, NYC is home to every industry imaginable. The best PR firms NYC offer industry-specific expertise. Whether you're launching a fashion line or introducing fintech innovations, your PR team should understand the language of your field.

The Fast Pace of NYC Business

Things move quickly in New York. A crisis can hit in seconds—and a trending opportunity can vanish just as fast. That’s why you need a PR agency that’s fast, agile, and always a step ahead.

Essential Services Offered by Top PR Firms in NYC

Not all PR agencies are created equal. The best ones offer a comprehensive suite of services tailored to your goals.

Media Relations

This is the bread and butter of any good PR campaign. Top PR firms in NYC craft compelling press releases, develop media pitches, and secure features that elevate your brand’s presence.

Crisis Communications

Even the best businesses run into trouble. A trusted PR agency in New York helps navigate media backlash and protect your reputation with swift, smart crisis management strategies.

Content Creation & Strategy

Good PR isn't just about press coverage—it's about telling your story everywhere. This means blogs, thought leadership articles, and social media content that connects with your audience.

How to Choose the Right PR Agency in New York

Finding the right fit takes time and clarity. Here’s how to do it:

Define Your Goals

Are you looking to boost brand awareness, manage a reputation crisis, or launch a product? Be clear about what you want so your PR team can align with your vision.

Evaluate Industry Experience

Review past campaigns. Do they have experience with similar clients? Look for case studies and testimonials that demonstrate their success in your industry.

Consider Communication & Transparency

The best PR firms NYC don’t just deliver results—they keep you in the loop. Regular updates, performance metrics, and honest communication are non-negotiable.

Budgeting for PR Services in NYC

PR pricing varies. Here’s what to consider:

Common Pricing Models

Retainer: Ongoing monthly support.

Project-Based: Ideal for one-time campaigns or events.

Hourly: For flexible or short-term needs.

Cost Factors

The size of your campaign, the reputation of the firm, and the scope of services all play a role in pricing. Larger firms may cost more but offer broader reach and deeper media ties.

Negotiating Your PR Budget

Be transparent about your budget. A good agency will tailor their services to fit your needs without compromising quality.

Real Success Stories from NYC PR Campaigns

Fashion Startup Breakout: A small fashion label partnered with a leading PR firm and secured coverage in Vogue and Elle, boosting sales by 30%.

Tech App Launch: A startup used a specialized PR agency New York to get features in major tech blogs, skyrocketing their app downloads post-launch.

In a city where everyone’s vying for attention, your brand needs a sharp, experienced PR team. Whether you're a startup or an established business, the right PR firms NYC can transform your visibility, credibility, and growth. Define your goals, vet your options, and choose a PR agency New York businesses trust. Your next big breakthrough could be one campaign away.

[justforbooks]

Chinese firms ‘distilling’ US AI models to create rival products, warns OpenAI

ChatGPT maker cites IP protection concerns amid reports DeepSeek used its model to create rival chatbot

OpenAI has warned that Chinese startups are “constantly” using its technology to develop competing products, amid reports that DeepSeek used the ChatGPT maker’s AI models to create a rival chatbot.

OpenAI and its partner Microsoft – which has invested $13bn in the San Francisco-based AI developer – have been investigating whether proprietary technology had been obtained in an unauthorised manner through a technique known as “distillation”.

The launch of DeepSeek’s latest chatbot sent markets into a spin on Monday after it topped Apple’s free app store, wiping $1trn from the market value of AI-linked US tech stocks. The impact came from its claim that the model underpinning its AI was trained with a fraction of the cost and hardware used by rivals such as OpenAI and Google.

Sam Altman, the chief executive of OpenAI, initially said that he was impressed with DeepSeek and that it was “legitimately invigorating to have a new competitor”.

However, on Wednesday OpenAI said that it had seen some evidence of “distillation” from Chinese companies, referring to a development technique that boosts the performance of smaller models by using larger more advanced ones to achieve similar results on specific tasks. The OpenAI statement did not refer to DeepSeek directly.

“We know [China]-based companies – and others – are constantly trying to distill the models of leading US AI companies,” the OpenAI spokesperson said. “As the leading builder of AI, we engage in countermeasures to protect our IP [intellectual property], including a careful process for which frontier capabilities to include in released models.”

OpenAI, which has itself been accused of using data without permission or a licence from publishers and the creative industry to train its own models, has already blocked unnamed entities from attempting to distill its models.

The OpenAI spokesperson added that it was now “critically important” that the company worked with the US government to “best protect the most capable models from efforts by adversaries and competitors to take US technology”.

On Tuesday, David Sacks, Donald Trump’s AI and crypto tsar, told Fox News that he thought it was “possible” that intellectual property theft had occurred.

“There’s substantial evidence that what DeepSeek did here is they distilled the knowledge out of OpenAI’s models,” he said. “I think one of the things you’re going to see over the next few months is our leading AI companies taking steps to try and prevent distillation. That would definitely slow down some of these copycat models.”

The US navy has reportedly already banned its members from using DeepSeek’s apps due to “potential security and ethical concerns”.

The White House press secretary, Karoline Leavitt, said the US national security council was looking into the potential implications the AI app posed.

Earlier this week, Trump called the launch of DeepSeek a “wake-up call” for Silicon Valley in the global race to dominate artificial intelligence.

The investigation by OpenAI and Microsoft into possible distillation was first reported by Bloomberg. Microsoft declined to comment.

Daily inspiration. Discover more photos at Just for Books…?

[mariacallous]

Over the past decade, Texas attorney general Ken Paxton has wielded his office’s significant resources to investigate well-known tech giants including Google and Meta over how they moderate content and treat rivals. He helped win settlements against Apple for allegedly misleading users and is suing TikTok for allegedly endangering children's privacy. Now, Paxton’s latest tech investigation includes an expansive number of targets, WIRED has learned.

Rumble, Quora, and WeChat are among the 15 companies from which Texas has demanded answers by next week about their collection and use of data of people under 18 years old. Paxton announced the investigation in a press release last month but named only four of the companies being probed—Character.AI, Red­dit, Insta­gram, and Dis­cord. WIRED obtained the names of additional targeted companies through a public records request. They also include Kick, Kik, Pinterest, Telegram, Twitch, Tumblr, WhatsApp, and Whisper.

Paxton’s office did not respond to requests for comment, including about how it chose which businesses to investigate. But the variety of companies questioned highlights the sprawling reach of a new Texas law aimed at increasing oversight of minors’ use of social media and chat services.

Three experts in youth privacy regulations who have been following Paxton’s enforcement efforts say the new investigation should be treated credibly, and they believe it could result in companies agreeing to improve their practices. The alternative could be up to hundreds of millions of dollars in penalties per company. “When you bring all the statutes together, Texas has a pretty significant hammer,” says Paul Singer, a partner and section chair at the law firm Kelley Drye & Warren.

Spokespeople for Character.AI and Tumblr say they take safety issues seriously. Meta and WeChat declined to comment. Other companies under investigation did not respond to requests for comment.

Paxton launched his probe three days after the families of an 11-year-old girl and 17-year-old boy in Texas sued chatbot startup Character.AI, claiming the company designed its product in an unsafe way that exposed the kids to sexualized and violent responses. In October, a similar case was filed in Florida by the family of a 14-year-old who shot himself to death allegedly following conversations with a Character.AI chatbot. Character.AI later introduced an experience aimed at kids and plans to roll out parental controls.

Other services under investigation including Kik, Instagram, and Discord have faced public scrutiny over their use by children. But less so WeChat, a messaging app popular among Chinese Americans, and Quora, a forum for crowdsourcing information that’s recently expanded into AI chatbots.

Paxton’s interest in Rumble, a YouTube-like website popular among US conservative political commentators, is also perhaps unexpected given his track record of partisan views about social media companies. Rumble has touted itself as a haven for free expression, unlike platforms that engage in allegedly heavier content moderation. Paxton is a Republican and has criticized platforms that unfairly silence Texans.

The privacy experts who spoke with WIRED described Rumble, Quora, and WeChat as unusual suspects but declined to speculate on the rationale behind their inclusion in the investigation. Josh Golin, executive director of the nonprofit Fairplay, which advocates for digital safety for kids, says concerns aren’t always obvious. Few advocacy groups worried about Pinterest, for example, until the case of a British teen who died from self-harm following exposure to sensitive content on the platform, he says.

Paxton’s press release last month called his new investigation “a critical step toward ensuring that social media and AI companies comply with our laws designed to protect children from exploitation and harm.”

The United States Congress has never passed a comprehensive privacy law, and it hasn’t significantly updated child online safety rules in a quarter century. That has left state lawmakers and regulators to play a big role.

Paxton’s investigation centers on compliance with Texas’ Securing Children Online through Parental Empowerment Act, or SCOPE, which went into effect in September. It applies to any website or app with social media or chat functions and that registers users under the age of 18, making it more expansive than the federal law, which covers only services catering to under-13 users.

SCOPE requires services to ask for users’ age and provide parents or guardians power over kids’ account settings and user data. Companies also are barred from selling information gathered about minors without parental permission. In October, Paxton sued TikTok for allegedly violating the law by providing inadequate parental controls and disclosing data without consent. TikTok has denied the allegations.

The investigation announced last month also referenced the Texas Data Privacy and Security Act, or TDPSA, which became effective in July and requires parental consent before processing data about users younger than 13. Paxton’s office has asked the companies being investigated to detail their compliance with both the SCOPE Act and the TDPSA, according to legal demands obtained through the public records request.

In total, companies must answer eight questions by next week, including the number of Texas minors they count as users and have barred for registering an inaccurate birthdate. Lists of whom minors’ data is sold or shared with have to be turned over. Whether any companies have already responded to the demand couldn’t be learned.

Tech company lobbying groups are challenging the constitutionality of SCOPE Act in court. In August, they secured an initial and partial victory when a federal judge in Austin, Texas, ruled that a provision requiring companies to take steps to prevent minors from seeing self-harm and abusive content was too vague.

But even a complete win might not be a salve for tech companies. States including Maryland and New York are expected to enforce similar laws starting later this year, says Ariel Fox Johnson, an attorney and principal of the consultancy Digital Smarts Law & Policy. And state attorneys general could resort to pursuing narrower cases under their tried-and-true laws barring deceptive business practices. “What we see is often information gets shared or sold or disclosed in ways families didn’t expect or understand,” Johnson says. “As more laws are enacted that create firm requirements, it seems to be becoming more clear that not everybody is in compliance.”

[shakks]

Upcoming Music Startup Aiming to Merge Physical Instruments with Tech

September 26 - ALEPH

In a press release on Wednesday, tech/music startup AbleSound Acoustics unveiled their new flagship product. Named the Tondeker, it is a device that is meant to act as a "full-featured DAW (Digital Audio Workstation) in the shape of a guitar, capable of interfacing with the musician's body in a way that feels just as natural as a classical electric guitar," the CEO claims.

"As technology advances, our devices have grown relentlessly compact and autonomous. Physical instruments have been made redundant, and the process of music creation has been condensed to fit wholly within a tiny chip our myriad of electronic devices. The creative process itself is no longer mandatory, either - There are programs out there that are more than capable of generating anything we want- including music - in the fraction of a second! That's well and good, but it's hardly stimulating."

"Here at AbleSound Acoustics, we believe in rebuilding the bridge between the joys of musical composition and the ease of entry that modern computing affords us. We want to reignite that spark in a budding musician's eyes and give them the tools to create music using their own two hands, instead of submitting a request to an app. We want people to remember the satisfaction of listening to a composition that was crafted directly by a human, and with human hands - Imperfections and all. What's more is that we can still make use of the incredible technological advances given to us by the CoE; they have inspired us to develop tools that can push ourselves so much further, and that's exactly what we've done by designing the Tondeker."

"The Tondeker is not a true guitar, but rather a computer in the approximate shape of one. Remember those? This allows us to bridge the gap between analog and digital, and digitize the physical act of playing your guitar. With the acoustics module installed and active, you'll notice that the strings are not actually there, but they look and feel as if they were! We have combined the principle of a theremin with cutting-edge hard light technology to give you perfect haptic perception while maintaining full digital control over the instrument. Don't like tuning your guitar? Don't worry, the computer will do it for you! But the key thing is that you can still do it yourself. With the Tondeker, you will always have that choice. No part of the process will ever be withheld from you."

Attached is a picture of the current Tondeker prototype from the press release. In spite of criticisms regarding its design and intended target audience, AbleSound remains optimistic and will begin shipping test units in Q4 later this year.

[sichore]

41, 19, or 30 for magjam? 👀

I am once again combining prompts (and adding 7 as requested!) because I cannot be stopped and this idea would not leave me!!

[A kiss... 7. to shut them up 19. for luck 30. as comfort 41. because the world is saved.]

The guitar tech took his Les Paul a while ago and Magnus still flexes his fingers in uncertainty. He could only tune it so many times, and it's going to get checked again before he goes on stage.

On stage.

The crowd is electric, not the frenzy of years past, judging by the footage he's seen countless times. It's more like a machine running again after years of disuse. The startup had some stutters, but soon it purred, and now it roars, steady as a united pride of beasts.

Pickles has still got it, two decades, several crises, and an apocalypse later. Once more, Magnus hears the music fade to a gentle pulse, Shayla's velvet voice murmuring something in reply to Pickles’ quip as the crowd gently laughs.

And soon, the frontman-drummer-god-frontman will call Magnus from the shadows to join him in the spotlight, and Magnus is “sweating like a sinner in church”, as Jimi would say. Or maybe not, as she's assured him time and again that he's forgiven, all is forgiven, and that despite his role, he need not worry about anything the Church might say.

At least not right now.

It's really not the time to have another spiritual and identity crisis. He's only got a few minutes, and he's drenched, and it doesn't really matter that he doesn't do that open-jacket-no-shirt thing anymore (can't, really, because the scars are still hard to look at, let alone be perceived) because he still feels like a pig at the Fourth of July barbecue–

He feels her before she reaches him; a glow at his back, the sliver of the brightening sky before dawn. Magnus turns, and there's Jimi, radiant in the dark of the backstage, walking up to him with concern and question in her dark eyes.

“Jimi, hey.” Magnus stops flexing his hands, folding into fists instead. “I–”

“Mhm.” She doesn't wait, reaching out to take his hand. As always, she finds a way into those closed spaces, her fingers easing his fist open, her hand closing around his damp palm. “Come on.”

She pulls him back into the dressing room and closes the door behind them.

Magnus releases the breath he's been holding and lifts his arms obediently when Jimi tugs on his shirt. “Where are–?”

“With the others,” Jimi answers as she pulls off his shirt and presses soft kisses to the perimeter of his scars before he can think to cover them. “Chevy's still running in circles, Slayer is napping. Nairi was gonna come in here, but I told her I've got it.”

“Ah.” He feels just the smallest pang of regret when Jimi steps away to face the clothes rack and loosely crosses his arms in front of his chest. It's a bit chilly back here, that's all. “I'm–I'm good, Jimi. Really.”

“I know you are,” she says sweetly, turning back to him with a deep, plum colored button-up. “And you're gonna do great.”

“But–”

“No buts!” There's laughter in her voice, and she's totally at ease, grinning in her gap-toothed way up at him, holding up the shirt as Magnus turns and slides his arms through the sleeves. “You've all worked hard these past few months, and you were gorgeous during the soundcheck. You'll do great.”

“I just…” 

Her fingertips brush against his skin as she buttons up his shirt, leaving the top two undone, and then the bottom three, giving a peek of his bellybutton. 

Magnus wants to smile, chuffs out something that could have been a laugh as Jimi experiments in different ways of tucking in his shirt.

“It's just…” He swallows, but it doesn't do much to ease the rasp in his throat. “I missed some notes during practice, what if it happens here? And no one's expecting me, I mean, who even wants me here? They could start to walk out and Pickles will start to fucking panic and–”

Soft hands circle the sides of his neck and pull his face down to meet her lips, and the surge of panic starts to fade. Calloused hands find soft hips. Her lips part.

Magnus closes his eyes and sinks in. Soon, he is back among the tide, and Jimi holds him through the flow and ebb. Here, where the dark meets the light and chaos once laid with cosmos, as did gloom with night. Here, they are eternal and alive and the sky no longer bleeds red.

They are safe. All is well. And they will persevere.

They pull back with a sigh, and if it weren't for Jimi's hands on him, Magnus would melt into the floor. He rests his forehead against hers and lets the tension slip from his weary back and shoulders. Breathes with her. Resists the urge to let go and meld with her because there will be time enough for that after this.

He opens his eyes and Jimi looks back at him with the sparkling infinite reflected in hers.

“You don't need it,” she says softly. “But good luck out there.”

Magnus can only nod.

He shrugs into his jacket before exiting the room, Jimi leaving with another kiss pressed to his cheek before she hurries back to where the others wait to watch his performance. His rebirth.

The crowd swells with excitement as Magnus approaches, retrieving his guitar from the tech waiting on standby. He slips the strap over his shoulder with all the practiced ease of a veteran, a master of his craft. The Les Paul feels weightless. He takes a deep breath, stands tall. Wipes his palms on his pants one last time as he waits just off stage.

“Now, fer my next guest… Well, he's more like my partner in crime. Another one, anyway. Heh.” A laugh from the crowd, a playful riff from Pickles’ rhythm guitarist. “These days, he's a partner in other ways, too.”

“Another one?” Shayla asks in that smokey, unbothered tone of hers.

Pickles laughs. “I know, right? I'm a real collector over here!”

Magnus gives a wry grin at that. That's right – he and Pickles are a great team. And once they stand there together and let their music ring out across creation, the surrounding land will flourish. The crowd will know his name and thrive.

He's here, he's alive, and while that may not be enough for him just yet, one day, it will be. Since it's not just about him. His role is so much bigger than himself and today, and for the rest of his days, infinite as they may be, he'll play to the best of his ability. 

For the Earth. For their progeny. For the love he found distilled once he purged himself of liquid hatred.

A spotlight clicks to life before him.

“Ladies ‘n’ gentleman ‘n’ all the rest – Magnus Hammersmith!”

He steps out into it.

[Send me a number and a ship and I will write a kiss]

[technologyprfirms]

How Technology PR Firms Drive Brand Success

In today’s competitive market, businesses must leverage every available tool to stand out. One of the most effective ways to achieve this is through the expertise of Technology PR Firms. These specialized agencies focus on public relations strategies that can significantly enhance a brand's visibility, credibility, and ultimately, its success in the tech sector.

Understanding the Role of Technology PR Firms

Tech PR Firm play a crucial role in helping tech companies communicate effectively with their target audience. Their primary goal is to craft compelling narratives that resonate with both consumers and industry stakeholders. By using strategic messaging and leveraging media relations, these firms ensure that their clients are not only heard but also understood in a crowded marketplace.

The Impact of a Tech PR Firm

Engaging a Tech PR Firm can dramatically improve how a brand is perceived. These agencies employ various tactics, including media outreach, content creation, and event management, to boost a company’s presence. With the right strategies in place, a Technology PR Company can help tech startups gain valuable exposure, making it easier for them to attract investors and customers alike.

Crafting Effective Technology Press Releases

One of the most important tools at the disposal of Technology PR Firms is the press release. A well-crafted Tech Startup Press Release can generate buzz and interest in a product or service. These releases serve to inform the media and the public about significant developments, such as product launches, partnerships, or funding rounds.

The process of creating a technology press release involves:

Understanding the Target Audience: Knowing who the message is for is crucial in crafting an effective press release.

Compelling Headlines: The headline should capture attention and clearly communicate the key message.

Engaging Content: The body of the press release must include pertinent details while maintaining a narrative style that is easy to read.

Call to Action: Including a call to action encourages readers to take the next step, whether it's visiting a website or reaching out for more information.

Technology Press Release Distribution

Once a press release is created, it must be distributed effectively. Technology Press Release Distribution is an essential service offered by Technology PR Firms to ensure that the release reaches the right media outlets and journalists. This not only increases the chances of media coverage but also boosts search engine optimization (SEO) for the brand.

Leveraging Media Relationships

One of the key advantages of working with a Tech PR Agency is their established relationships with media outlets. Technology PR Firms often have a network of journalists and editors who are eager to cover innovative tech stories. This insider knowledge allows them to pitch stories effectively, enhancing the likelihood of media coverage.

Maximizing Coverage for Tech Startups

For startups, gaining visibility is critical. A PR Agency For Tech Startups can provide invaluable support in navigating the complexities of the media landscape. By understanding the specific needs and goals of tech startups, these firms can develop tailored strategies that resonate with their target audience.

Moreover, Best PR Firms For Tech Startups often have experience in launching products and campaigns that specifically cater to tech audiences. This targeted approach ensures that the right messages are delivered through the most effective channels.

Strategies for Brand Success

Technology PR Firms employ several strategies to help brands succeed:

Storytelling: Creating a compelling narrative around a brand or product that captures the audience's attention.

Content Marketing: Developing blog posts, whitepapers, and case studies that position the brand as an industry leader.

Social Media Engagement: Utilizing platforms like LinkedIn and Twitter to connect with the audience and share news and updates.

Event Participation: Organizing and participating in industry events to increase brand visibility and network with key stakeholders.

Crisis Management: Providing expertise in managing communications during a crisis to protect the brand’s reputation.

The Importance of Innovation in Tech Public Relations

As technology continues to evolve, Technology Press Release Distribution must also adapt their strategies. Incorporating innovative tactics such as influencer partnerships, video content, and interactive campaigns can help brands stay relevant and engage their audience effectively.

Measuring Success in Tech PR

Tracking the success of public relations efforts is essential for understanding their impact. Tech Public Relations Firm often employs various metrics to evaluate the effectiveness of their strategies, such as media impressions, engagement rates, and sentiment analysis. These insights allow firms to adjust their tactics as needed to ensure continued success.

In Technology PR Firms are indispensable allies for tech companies looking to enhance their brand presence. By leveraging their expertise in public relations, these agencies help brands communicate effectively, manage their reputation, and drive overall success. Whether it’s through crafting compelling New Technology Press Release or implementing targeted strategies, the value of a Technology Public Relations Firms cannot be overstated. For tech startups aiming to make a mark in a competitive industry, partnering with the right PR agency can be the key to unlocking their full potential.

Get in Touch

Website — www.pressreleasepower.com Mobile — +1 855 222-4111 Whatsapp — https://call.whatsapp.com/voice/TpyiT7anImIcb2z1jgzstc Skype — shalabh.mishra Telegram — shalabhmishra Email — enquiry@pressreleasepower.com

[abiee-kay]

The Startup Breakthrough: A PR Magic Tale

Once upon a time, in the land of Startuplandia, there was a brilliant tech company with a game changing product. But no matter how hard they tried launching, promoting, tweeting, emailing they just couldn’t get the world to notice. It was like their innovation was a whisper in a crowded room. Investors ignored them, customers passed by, and they were on the verge of calling it quits.

Enter 9FigureMedia, the PR agency with a knack for turning invisibility into irresistible allure. The startup knew they needed a PR miracle, so they reached out to the pros in Laguna Beach, CA, who were famous for giving companies the spotlight they craved.

Within hours of signing on, the magic began. 9FigureMedia didn’t just send out press releases; they crafted stories that were irresistible to top-tier outlets. They dialed up their connections and landed the startup features on Forbes, Business Insider, and even Bloomberg. Suddenly, the startup wasn’t just another tech company—it was the one everyone was talking about.

The result? Investor meetings flooded in, the brand's visibility skyrocketed, and within a few months, the once struggling startup raised enough funds to take over the world well, at least their market.

Thanks to 9FigureMedia, the startup transformed from an unnoticed whisper into the loudest voice in the room. Now, every entrepreneur in Startuplandia dreams of a PR team as skilled as theirs.

Located in the enchanting town of Laguna Beach, CA, 9FigureMedia continues to cast its PR spell on businesses.

[cruelstardemon]

When Crisis Hits: 5 Must-Ask Questions Before Hiring a PR Firm

A crisis can slam into your business like a freak storm, leaving you shell-shocked and scrambling to keep your head above water. I’ve been there, heart in my throat, watching friends in business freak out as a single bad tweet or a nasty headline threatened to torch everything they’d poured their soul into. It’s the kind of thing that makes you feel like you’re stuck in a bad movie. That’s why picking the right crisis management PR firm feels like such a do-or-die moment, but with so many PR firms in San Francisco, CA, New York, and beyond, it’s like trying to find the one friend who’ll drop everything to help you move at midnight. 

What’s a Crisis Management PR Firm Really About?

Let’s start by clearing the haze, because “PR” can feel like a fancy term people toss around without explaining what it means. Crisis management firms aren’t just about firing off a polished press release or sweet-talking reporters. They’re your emergency crew when things go completely sideways — think a data breach, a CEO’s dumb moment that’s trending, or a social media storm that’s blowing up faster than you can hit refresh. They strategize, shape your message, and guard your reputation when the stakes are through the roof. I once knew a small business owner whose shop got shredded online over a customer complaint that went viral. They didn’t have a clue where to start, and their panicked, thrown-together response was like tossing a match on dry grass. A good firm would’ve stopped that disaster in its tracks.

The best firms don’t just mop up messes; they’re out there building guardrails to keep trouble at bay. They make plans, coach your team, and keep their eyes peeled for risks before they explode. Take 9FigureMedia, they’ve got a global rep for diving in with brains and hustle, whether it’s a startup dodging a PR hiccup or a corporate giant navigating a full-blown scandal. But not every firm’s built for that kind of heat, so you’ve got to ask the right questions to find one that is.

Question 1: What Crises Have You Handled That Feel Like Ours?

No crisis is a carbon copy, but experience is your lifeline. A firm that’s tackled a retail PR mess might not know what to do with a tech scandal. Ask them to tell you about crises they’ve managed that feel like your world — same industry, same kind of stakes. I’m a sucker for a good case study; it’s like they’re letting you peek at their battle scars and how they got them. I once met a PR rep who swore they’d “seen everything” but got all shifty when I pressed for details, muttering something about “client privacy.” That’s a big red flag. Firms like 9FigureMedia can share anonymized stories that show their smarts without spilling secrets.

Get a little pushy: Have they dealt with product recalls, social media pile-ons, or regulatory grilling? If your crisis involves a hashtag gone wild, you need a firm that gets how fast digital outrage spreads, like gossip at a small-town diner. Ask how they’ve handled tricky folks — customers, investors, or even pissed-off employees. Their answers should feel like they’ve thought about your mess, not just tossed out a one-size-fits-all pitch. If they can’t make that connection, they’re not your people, and you should keep moving.

Question 2: Who’s Actually Going to Be in Our Corner?

It’s so easy to get sucked in by a firm’s big-name clients or a CEO’s smooth-as-butter pitch, but the real work happens with the team you’re actually stuck with. I’ve seen companies sign on, thinking they’re getting the dream squad, only to be handed off to someone who’s still learning how to spell “crisis.” Hard pass. Ask who’ll be your go-to person day-to-day and what they’ve got in their toolbox. What crises have they personally tackled? How long have they been at it? Firms like 9FigureMedia stand out because their senior pros stay in the thick of it, not just passing you off to the intern crew.

This question also lifts the hood on how the firm’s wired. Are they stretched thin, with one person juggling a dozen accounts? Or do they give you a tight crew that’s all in? A friend of mine hired a firm during a product crisis, only to find their “dedicated” contact was drowning in other clients. They got ghosted when they needed answers most, and it felt like being left in the lurch. Meet the team upfront, get a vibe check — do they get you? In a crisis, you need people you can trust to pick up the phone and keep it real, no corporate nonsense.

Question 3: How Do You Put Together a Plan for Our Crisis?

A crisis communication plan is your safety net when everything’s going to hell. It’s like knowing where the fire exits are before the smoke starts choking you. Ask if they build these plans and what’s in them — key messages, stakeholder outreach, risk checks, and media moves. Digital’s a big deal here, since that’s where crises spread like wildfire. I remember a company I worked with that got clobbered by a bad news cycle; they had no plan, so their statements sounded like they were arguing with themselves in public. A firm like 9FigureMedia would’ve had a sharp, tailored strategy ready, zeroing in on what could go wrong and how to dodge it.

Dig deeper: Do they run crisis drills or coach your team on dodging tough questions? How do they keep tabs on social media chatter? The best firms talk about spotting trouble early and building plans that bend without breaking. If they shrug and say, “We’ll figure it out when it happens,” they’re not cut out for this. You want a partner who’s out here overthinking it a bit, maybe even losing a little sleep over it, not just reacting when the phone’s blowing up.

Question 4: How Do You Handle Tech and Social Media When It’s All Hitting the Fan?

Social media can turn a tiny slip into a five-alarm fire faster than you can say “refresh.” I’ve seen companies get blindsided by a TikTok rant or a Reddit thread that blew up while they were still typing up a memo. Ask how the firm uses tech — social listening tools, sentiment trackers, or AI analytics — to stay ahead of the chaos. Firms like 9FigureMedia are all over this, using real-time data to track how a crisis is playing out, whether it’s a Twitter storm or a piece in LA Weekly Magazine that’s about to stir the pot.

Push for stories: How have they tackled crises that started online? Do they have tools to track mentions across platforms? Can they write a post that lands without sounding like a corporate bot wrote it? Tech’s also huge for figuring out if their work actually made a difference — metrics like sentiment shifts or media share show what’s real. I once dealt with a firm that thought “monitoring” meant scrolling X posts by hand; they missed a crisis brewing in the comments, and it was like watching a slow-motion car crash. You need a team that’s wired in, ready to pivot when the internet’s screaming your name.

Question 5: How Do You Show You’re Worth the Hire?

Success isn’t just about dodging the bullet — it’s about coming out looking stronger, maybe even a little shinier. Ask how the firm measures success. Do they track media coverage, public opinion, or trust with your stakeholders? The best ones lean on hard data, like fewer negative headlines or better brand scores, to prove they delivered. 9FigureMedia, for instance, hands over reports that spell out exactly how they moved the needle, no fluff or vague promises. I once worked with a PR team who swore they “fixed” a crisis but couldn’t point to any proof — just said things “felt calmer.” That’s not enough for me, and it shouldn’t be for you.

Also, get real about accountability. How often will they check in when things are nuts? What if their plan’s not landing — how do they switch gears? A friend’s company got ghosted by their PR PR firm mid-crisis, left hanging while the news cycle raged on. It felt like being ditched in a storm with no umbrella. Ask for a clear communication setup — daily calls, weekly updates, or a post-crisis breakdown. If they dodge this or mumble about “results,” they might not have the guts you need. You want a firm that’s as obsessed with getting it right as you are, maybe even a little more.

Why This Choice Feels Like Everything

Picking a crisis management PR firm isn’t like choosing a new lunch spot — it’s finding someone to guide you through a do-or-die moment. I’ve seen brands pull through scandals because they had a firm that moved fast, spoke clearly, and kept their cool. I’ve also seen others crash because they picked a team more interested in billing hours than solving problems. It’s about trust, plain and simple, and finding someone who gets what you’re up against, who feels like they’re in the trenches with you.

Firms like 9FigureMedia stand out for a reason. They’ve worked with everyone from scrappy startups to global heavyweights, tackling everything from financial flops to PR nightmares. Their mix of strategy, tech, and seasoned pros makes them a go-to across the globe. But they’re not your only shot. Check out PR firms in San Francisco, CA, especially if you’re in tech or innovation, where crises often tangle with regulators or public trust. Those firms know how to play both the local and global game, and they’ve got the scars to prove it.

Cutting Through the PR Clutter

The PR world is a crowded, noisy mess, and not every firm waving a “crisis expert” flag can deliver. Some treat crisis work like a side hustle, more focused on splashy campaigns or influencer collabs. You need a firm that lives for the high-stakes stuff, the moments that make or break you. Look at who’s getting noticed in places like LA Weekly Magazine, where firms like 9FigureMedia often get props for handling tough cases with finesse.

And don’t sleep on the competition. Big players like Edelman have the global muscle, but Edelman competitors like Weber Shandwick, Ruder Finn, or 9FigureMedia can match that expertise, often with more hustle or a sharper focus. I’ve found smaller firms bring a scrappy, creative energy that’s clutch in a crisis, while the giants have resources to throw at big, messy problems. Think about what you need — speed, scale, or a bit of both — and go from there. A firm that’s too big might treat you like just another client; too small, and they might not have the bandwidth to keep up. It’s a balancing act.

Landing on the Right Partner

Choosing a crisis management PR firm is a big moment, but these five questions can light the way. You’re not just hiring a service — you’re picking a partner to navigate a storm with you. Think about your risks — maybe you’re a tech startup staring down a hack or a retailer dodging a boycott — and lean into questions that hit those nerves. I remember a colleague whose company got slammed over a misfired ad campaign. Their PR firm looked great on paper but didn’t get how fast social media moves, so the backlash just kept growing, like a bad dream that wouldn’t end. Lesson learned: grill the firm on their expertise, meet their team, and poke at their thinking until you’re sure.

As you shop around, look at global players and local stars, like PR firms in San Francisco, CA, where crisis work often meets cutting-edge industries. Flip through LA Weekly Magazine to spot firms making waves in tough PR battles. And keep an eye on Edelman competitors — they might bring the fresh angle or quick response you need. The right firm won’t just pull you through a crisis; they’ll help you come out stronger, with your reputation intact and your stakeholders still in your corner, ready to cheer you on for whatever’s next.

[mysticalwriterwithintrusivethoug]

Crisis Management 101: Why PR Isn’t Just for Damage Control

Deciding whether to hire a PR agency feels like a big moment for any business, whether you’re a scrappy startup or a well-known brand with years of history.

It’s not just about getting your name out there it’s about figuring out when your story needs a professional touch to really connect with the world, aiming for maxim exposure. For startups, the right buzz can be the difference between gaining traction or fading away.

For established brands, it’s about staying relevant and protecting what you’ve built. So, when’s the right time to bring in the pros at 9Figuremedia? Let’s dive in and figure it out together.

Why PR Matters More Than You Might Think

PR isn’t just about landing a headline or going viral. It’s about shaping how people see your company, what you stand for, why you’re worth their trust, and where you’re headed.

Whether you’re a team of five hustling in a garage or a corporation with thousands of employees, that story matters. People don’t just buy your product; they buy into your vision.

If you’re a startup still figuring out how to tell that story, a PR agency can help you find your voice faster. If you’re an established brand, PR can cut through the noise and make sure your message still resonates.

Think about it: every milestone, launching a product, raising funds, navigating a crisis, or even announcing a merger, comes with a chance to share your story. Get it right, and you build trust.

Get it wrong, and the internet might tell a different story for you. That’s where PR steps in, helping you say what you mean in a way that sticks.

The Changing World of PR

PR today looks nothing like it did even a few years ago. Startups used to chase wild, attention-grabbing stunts, but now it’s about telling authentic stories that build trust.

Big brands, on the other hand, have moved from putting out fires in the media to positioning their leaders as thoughtful voices in their industries. Some numbers tell the story: startup PR budgets have climbed about 30% year over year, while older brands are spending 10% less on reactive PR compared to a few years ago when budgets were mostly flat.

Why? The digital world is crowded, and standing out means being real, not just loud. Audiences have changed too. People are skeptical, they’ll Google your brand, scroll through reviews, and check X posts before they trust you. A polished press release might get an eye-roll, but a raw, honest interview with your founder? That can spark a connection.

Agencies are adapting, focusing less on generic press releases and more on tailored strategies like personal interviews or local stories. For example, some firms tap into regional angles, like community-focused narratives in places like Florida to make their clients feel closer to their audience. It’s about relevance, not just reach.

The catch? Everything moves fast. News cycles that used to last days now burn out in hours. If you’re not ready to share your story, someone else might shape it for you.

Whether you’re a startup dipping your toes in the market or a legacy brand defending your space, you need to be quick, honest, and ready.

Startups: Big Dreams, Small Budgets

For startups, money is tight, and every dollar counts. You’re juggling product development, customer growth, and maybe a little PR on the side. Some hire a small agency or a freelancer to get started.

Take this example: a young software company spent $10,000 a month on PR, including coverage through MSN News Florida, and saw their demo requests double in six months. An expert put it simply: “That kind of exposure bought them more time to grow.” But here’s the reality not every startup can keep that up.

The bigger issue? Many startups aren’t even sure what PR is supposed to do. Is it about landing a feature in a big tech blog? Boosting your website’s SEO? Impressing investors? Sometimes it’s all three, and that’s where things get messy.

A founder might want instant sales leads, while the agency’s pushing for long-term credibility. Without clear goals like more brand mentions, better customer sentiment, or a quote in a major article things can fall apart. Before you hire anyone, ask yourself: what does success look like for us? Be specific.

PR isn’t a magic wand, though. It can’t fix a product that’s not working or erase bad reviews. But it can change how people see you, especially if you’re still pre-revenue or trying to prove you’re a serious player.

If your pitch deck says you’re “redefining the industry,” PR has to back that up with a story that feels real. And if your plan has holes? The media will sniff them out.

Established Brands: Playing the Long Game

Big companies with a track record often turn to PR agencies for the tricky stuff like handling a product recall or smoothing over a leadership shakeup. Take a recent case: a tech brand got hit with a data privacy scandal.

Their agency stepped in, crafted an honest response, and shifted the conversation to what they were doing to fix it. That kind of storytelling is hard to pull off in-house.

But it’s not just about damage control. Legacy brands use PR to stay fresh in people’s minds. Think of a traditional bank rolling out a sleek new app, they’re not just selling features; they’re showing the world they’re still in the game.

Good PR makes that feel like a natural evolution, not a desperate pivot. It keeps customers feeling connected to the brand’s journey. The stakes are higher for established companies.

A startup’s mistake might fly under the radar, but a big brand’s misstep can dominate headlines. That’s why their PR teams take a careful approach, testing messages, training spokespeople, and mapping out who needs to hear what. It might seem slow, but it’s precise, like surgery.

Turning Ideas Into Impact

Startups often want PR to drive downloads or sign-ups. Established brands want to be seen as the go-to name in their field. Here’s a real-world example: a PR firm helped a growing fintech company turn blog posts into podcast appearances and regular columns in industry publications.

That built trust, which later translated into new business clients. It’s like laying bricks one move builds on the next. The trick is making sure PR ties back to your actual goals.

Thought leadership is great, but what’s the point if it doesn’t lead anywhere? The best agencies start with your endgame in mind. Want big corporate clients? Get quoted in the outlets they read.

Want to attract top talent? Show up in places that highlight your culture. It’s not about chasing vanity metrics; it’s about results. Timing matters too. Some companies wait too long to start PR after a product launch flops or bad press piles up.

Others jump in too early, spending cash before they have a story worth telling. A good agency will be honest with you. If you’re not ready, they’ll say so and help you get there.

Bracing for the Unexpected

Every business faces a crisis eventually. For startups, it might be a poorly worded social media post that spirals. For bigger brands, it could be a product glitch or a supply chain mess.

PR agencies plan ahead with playbooks, clear steps for who says what, when, and how. A strong crisis response isn’t about spinning the truth; it’s about staying in control. You can own a mistake without tanking your reputation.

During a recent financial tech scandal, one company’s agency advised them to stay quiet for two days not to dodge the issue, but to get the facts straight. That pause saved their credibility.

Not all crises hit the headlines. Some are quieter, like internal leaks or rumors spreading online. A sharp PR team keeps tabs on what’s being said,monitoring social media, checking forums, and staying tight with journalists who can set the record straight if needed. That’s not overkill; it’s just smart.

What’s Next for PR

Looking ahead, PR is getting tangled up with other tools like SEO, content marketing, and even AI. Some agencies now offer startup packages for as little as $8,000 a month, moving away from hefty long-term contracts.

For big brands, we’re seeing tech like real-time reputation trackers and tools that predict crises before they blow up. If you’re planning a funding round or a rebrand, your PR team will need to be part storyteller, part data geek.

The lines between PR, marketing, and communications are blurring fast. Your agency might pitch a journalist in the morning and draft a blog post for you by lunch.

That flexibility is key. And with search engines now rewarding brands that feel trustworthy, getting your story in the right places matters more than ever.

Not every company needs an agency forever, though. Some build their own PR teams over time. Others switch agencies depending on their goals or markets. The key is knowing what you need right now not just what sounds impressive.

So, Is It Time?

Hiring a PR agency comes down to where you are and where you want to go. For startups, it’s about building momentum and earning trust.

For established brands, it’s about protecting your reputation and telling your story on a bigger stage. Ask yourself: what do I need most? More awareness? A stronger voice? A plan for when things go sideways? That question will point you in the right direction.

At the end of the day, PR is about being understood, not just making noise. A good press release in public relations or any PR move works only if it tells a story that lands at the right moment. It’s part strategy, part gut, and a whole lot of clarity.

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Why the Best PR Agency in Dubai Matters for Your Brand 

In a city like Dubai, standing out isn’t easy. The market is packed with brands trying to win attention. But if your message isn’t reaching people, you’re losing ground. That’s where a strong PR team steps in. Every business needs a voice. A public relations agency helps you find yours—and make sure people listen.

You want the best Public Relation agency in Dubai because this city doesn’t slow down. People move fast. Trends change overnight. News spreads in seconds. You can’t afford to fall behind.

What PR Really Does

Some people still think PR is just about writing press releases. That’s wrong. PR shapes your reputation. It builds trust with the public, partners, and media. A skilled PR agency helps you:

Get media coverage in the right places

Handle bad press before it damages your name

Tell your story clearly and often

Grow your online and offline image

Public Relations is long-term work. It doesn’t stop after one news story. It builds value over time. People trust brands that stay present, active, and clear.

Why Dubai Needs Better PR

Dubai is more than shopping malls and skyscrapers. It’s a global business center. With big names and new startups entering every year, the need for solid PR grows. A single mistake, left unchecked, can cost trust and money.

That’s why hiring the right Public Relation agency matters. Your business needs people who understand the city, the media, and the audience. Local insight helps avoid problems and open doors. Knowing what journalists want makes it easier to get your story covered.

The Right Team Can Change Everything

Not all agencies offer the same quality. Some focus on pushing out content. Others take time to know your brand and goals. The second approach works better.

Virtue PR & Marketing Communications is known for taking time to learn your voice. We don’t rush. We study your industry. We craft a message that fits your market. We focus on long-term growth, not quick hits.

Our team has helped tech companies, hotels, fashion brands, and service firms. We don’t follow trends. We create strategies that last.

Strong Media Ties Are a Must

One big part of good PR is media relations. If you don’t know the right people, your story may go unheard. At Virtue PR & Marketing Communications, we’ve built strong ties with top reporters, bloggers, and editors.

When a client has news, we don’t just send a press release. We call, email, and follow up. We pitch the story in ways that matter to media outlets. This helps our clients appear in trusted publications that people actually read.

That kind of reach isn’t easy to build. It takes time and care. But it’s key to strong PR.

More Than Just Press

PR should go beyond the media. Our services also cover:

Crisis communication

Internal communications

Event publicity

Speech writing

Social media support

Thought leadership pieces

Each of these helps shape public opinion. They also support your business goals. Good PR doesn’t just respond to news—it creates it.

Virtue PR & Marketing Communications does this by planning every move. We write clearly. We avoid overused buzzwords. We focus on your core message.

Consistency Builds Trust

You may have a great product or service, but if people don’t hear about it, they won’t buy. PR helps keep your message alive. It makes sure people see and hear your brand regularly, in the right places.

That kind of consistency builds trust. And trust leads to action.

Virtue PR & Marketing Communications builds brand loyalty by helping clients stay visible. We know what your audience wants. We help you speak their language.

Know Your Audience

Dubai is home to many nationalities. What works in one country may not work here. That’s why local understanding matters.

Virtue PR & Marketing Communications creates campaigns that respect culture, language, and tone. We avoid mistakes that offend or confuse. We use data to learn what people respond to—and adjust quickly.

Our clients trust us to speak on their behalf, and we take that seriously.

Why Businesses Choose Us

We’ve earned respect by delivering results. Our clients stay because they see progress. They hear their name in the right places. Their phones ring. Their site traffic grows. And their brand starts to mean something.

We never overpromise. We act. We report honestly. We stay ready for change.

Clients choose us not just because we care—but because we act with purpose.

Don’t Wait for a Crisis

Too many brands call a PR team only when things go wrong. That’s a mistake. Good PR isn’t just about fixing bad news — it’s about making sure the good news is seen first. Public Relation Dubai UAE services can help brands stay proactive, not reactive.

With Virtue PR & Marketing Communications, we help prevent problems before they start. We check your brand image, your online reviews, your past media coverage. Then we build a plan to clean, protect, and promote your name.

This way, if trouble comes, you’re already ahead.

The Power of Trust

People buy from brands they trust. That trust comes from being present, honest, and active. That’s what PR builds—over time, with care, and with the right team.

In a place like Dubai, where business moves fast, trust gives you an edge.

Virtue PR & Marketing Communications helps you earn it.

Takeaways

If you want to grow your brand and be seen as a leader, hire smart. Choose a team with real experience and local insight.

Virtue PR & Marketing Communications is here to help. We provide:

Media relations

Crisis management

Reputation support

Press outreach

Public speaking coaching

Social content planning

Let your message speak louder. Let the public trust your brand.

Work with Virtue PR & Marketing Communications today. Let’s build your voice together.